“More brand awareness and bookings”
Rapidly building brand awareness, being easily found, and generating more bookings were the main goals of Home of Heroes. They came into contact with Clickables through the internet, and after reading reviews and hearing about the experiences of acquaintances, they decided to go for it.
‘We visited to gather inspiration for the campaigns. The location of Home of Heroes is truly unique. While playing laser tag, you hide behind parts of the old brick factory – really cool!‘ – Tessa, Client Manager
Optimal findability
To ensure that Home of Heroes is present wherever their target audience is, Google Ads were utilized. This way, they can be certain that when someone searches for a company outing or children’s party in Limburg, for example, they are immediately visible on Google. This primarily boosts brand awareness.”
Revenue targets achieved every month
Thanks to the strong visibility we achieve through Google Ads, Home of Heroes has been hitting their revenue targets every month since their post-COVID opening. This has given them the opportunity to invest in new games and (outdoor) activities.
All in all, this has resulted in:
- A significant increase in the number of (large) corporate events
- Increased investment capacity
- More brand awareness and bookings
- Strong online visibility
By August 2023, both September and October 2023 were already fully booked with corporate events!
‘Thanks to the Google campaigns, we now have more brand awareness and many new guests, which is exactly what we’re aiming for!’ – Sam, Marketing at Home of Heroes
